/ Client Implementation Case Study
Household Appliance AI Search Case Study
As shoppers increasingly relied on online communities and AI summaries to compare home appliances, this brand saw product discovery shift away from product pages alone. They partnered with CiteWorks Studio to build visibility where recommendations are formed, across high-intent public discussions and the sources AI systems reference when generating answers.
By Mark HuntleyFounder and CEO/ Take the next step
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Identify which high-authority community sources are and aren't working in your favour across AI platforms.
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Understand exactly how LLMs are referencing your brand today and which sources are shaping those answers.
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Understanding AI Visibility
About The Author
Mark Huntley
Founder and CEO
Mark Huntley, J.D. is founder of CiteWorks Studio, a strategic advisory focused on visibility, authority, and recommendation presence in AI-shaped search environments. His work centers on embedding-level GEO, vector optimization, and cosine gap engineering — helping brands align their digital presence with the retrieval systems that increasingly shape discovery, interpretation, and choice.