NoGood Appears in 11.5% of AI Answers. Here's Our Five-Step Plan to Improve Its AI Visibility.
This report supports CiteWorks Studio's examination of how AI search is recommending Enterprise SEO Marketing Agencies. For more detail, you can also read Enterprise SEO Marketing Agencies: AI Visibility Discovery Index.
On this report
Browse sections
- Answer Capsule
- Current AI visibility
- What changed since last month
- Next Step
- Step 1. Measure
- Step 2. Make the website consistent
- Step 3. Align the external narrative
- Step 4. Optimize priority company pages
- Step 5. Publish around buyer questions
- Our 90-day action plan
- Methodology
- Our first three priorities
- Learn More
Key Takeaways
- NoGood is mentioned in 54 of 470 benchmark AI answers, but most appearances are lower in the response list than the leading agencies.
- Its mentions are almost entirely positive, with recommendations nearly matching mentions and no negative framing recorded.
- The main gap is placement: only a small share of recommendations reach the top three, and first-place finishes are rarer still.
- The recommended plan focuses on verified facts, owned-page updates, third-party citation review, and content built around buyer questions.
Answer Capsule
In November 2026, NoGood appeared in 54 of 470 AI answers included in the Enterprise SEO Marketing Agencies benchmark (11.49%). It received 53 recommendations (11.28%), with 30 Top 3 placements and 6 first-place recommendations. A mention means the company appeared in an answer; a recommendation means the answer affirmatively endorsed it.
Our plan compares the company with its competitors, checks conflicting AI claims against reliable sources, and identifies website pages, third-party sources and buyer questions to address. The historical results show how the figures changed across available months. Different monthly samples limit those comparisons, and conflicting AI claims require verification before corrections are proposed.
Current AI visibility
Questions This Section Answers
- How do NoGood mentions, recommendations and placements compare with its Enterprise SEO Marketing Agencies peers?
NoGood recorded 54 mentions (11.49%) and 53 recommendations (11.28%) across 470 answers included in the benchmark. Top 3 placements numbered 30; first-place recommendations numbered 6. Framing among its mentions was 53 positive, 1 neutral and 0 negative.
Rank | Company | Mentions | Mention rate | Recommendations | Recommendation rate | Top 3 | Top 3 rate | #1 | #1 rate |
|---|---|---|---|---|---|---|---|---|---|
1 | WebFX | 345 | 73.40% | 333 | 70.85% | 256 | 54.47% | 175 | 37.23% |
2 | 194 | 41.28% | 189 | 40.21% | 106 | 22.55% | 32 | 6.81% | |
3 | Searchbloom | 188 | 40.00% | 172 | 36.60% | 86 | 18.30% | 16 | 3.40% |
4 | Siege Media | 152 | 32.34% | 149 | 31.70% | 77 | 16.38% | 18 | 3.83% |
5 | 95 | 20.21% | 88 | 18.72% | 53 | 11.28% | 9 | 1.91% | |
6 | 90 | 19.15% | 81 | 17.23% | 54 | 11.49% | 16 | 3.40% | |
7 | 70 | 14.89% | 64 | 13.62% | 48 | 10.21% | 21 | 4.47% | |
8 | NoGood | 54 | 11.49% | 53 | 11.28% | 30 | 6.38% | 6 | 1.28% |
9 | Seer Interactive | 45 | 9.57% | 43 | 9.15% | 26 | 5.53% | 4 | 0.85% |
10 | 6 | 1.28% | 5 | 1.06% | 1 | 0.21% | 0 | 0.00% |
NoGood sits in the lower half of this benchmark: it appears in roughly one answer in nine and is recommended almost as often as it is mentioned, so its mentions are largely endorsements rather than passing references. That is a healthy ratio for a smaller share, but the absolute reach is modest next to the leaders.
The placement picture is thinner still. Only a small slice of NoGood's recommendations land in the top three, and first-place finishes are rarer again. Buyers who see the company at all usually see it late in a list, which matters because the first names in an answer carry the most weight.
Framing is almost uniformly positive, with no negative mentions recorded. That gives the agency a clean base to build on. The practical next step is a visibility scorecard that tracks reach, recommendation and placement separately, so improvement in one is not mistaken for progress in another.
What changed since last month
Questions This Section Answers
- How did NoGood counts and coverage differ across the available monthly snapshots?
Metric | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|
Mentions | 57 / 446 (12.78%) | 57 / 455 (12.53%) | 71 / 502 (14.14%) | 60 / 480 (12.50%) | 54 / 470 (11.49%) |
Recommendations | 52 / 446 (11.66%) | 54 / 455 (11.87%) | 65 / 502 (12.95%) | 57 / 480 (11.88%) | 53 / 470 (11.28%) |
Top 3 recommendations | 42 / 446 (9.42%) | 27 / 455 (5.93%) | 40 / 502 (7.97%) | 33 / 480 (6.88%) | 30 / 470 (6.38%) |
#1 recommendations | 14 / 446 (3.14%) | 13 / 455 (2.86%) | 14 / 502 (2.79%) | 8 / 480 (1.67%) | 6 / 470 (1.28%) |
From October 2026 to November 2026, NoGood's mention count fell from 60 to 54, while its recommendation count fell from 57 to 53. The recommendation rate was 11.88% and 11.28% respectively.
Across the recent monthly samples, NoGood's mention and recommendation counts have drifted down from their September peak, and the top-three and first-place counts have eased over the same stretch. The November sample is smaller than several earlier months, so the movement should be read as a record of what these particular answers contained, not as a like-for-like trend.
What stands out is the placement softening more than the overall presence. The company is still being named at a similar order of magnitude, but it is finishing lower when it does appear. That is the pattern worth watching, because placement shapes how much attention a mention receives.
We would set up a month-by-month scorecard that keeps reach, recommendation and placement on separate lines, and flag any month where the answer sample differs materially before drawing conclusions.
AI recommendation trend
Observed recommendation rate (%), Jul 2026 to Nov 2026
- NoGood11.28%
Separate selected monthly samples. Missing points are unavailable, not zero. Provider/prompt equivalence is unverified; rate movement does not demonstrate causation.
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Step 1. Measure
Questions This Section Answers
- What should the agency measure and verify first for NoGood?
AI answers contained 0 conflicting claims about NoGood: 0 critical, 0 high, 0 medium, 0 low. Of these, 0 were rated critical or high priority; the critical claims are included in that total. These ratings help prioritize fact-checking. They do not establish that a company or publisher made an error.
No conflicting claims about NoGood surfaced in the captured answers, so there is no immediate factual fire to put out. That is a useful starting position: the priority shifts from correction to protection, making sure the claims that do appear stay accurate as the company's positioning evolves.
A visibility comparison would show where NoGood gains and loses ground against the agencies it most often appears beside, separating presence from placement. A short list of claims to fact-check would then give the team a defined set of statements to confirm against primary sources.
Together these give the client a clear order of work rather than a scattered to-do list.
Step 2. Make the website consistent
Questions This Section Answers
- Which recorded claim differences about NoGood should be verified before proposed page edits?
No results are available for this part of the analysis.
Both columns quote AI answers, not verified company facts. Resolve the entity, date and source before deciding whether a correction is warranted; different dates can explain an apparent conflict.
No disputed topics were supplied for this part of the analysis, so there is nothing to adjudicate here. The right posture is preparatory: confirm the company's core facts, service descriptions and positioning against primary sources before any page work begins.
Where an apparent conflict does arise later, the first step is to resolve the entity, the date and the source. Different publication dates can make two statements look contradictory when they are simply describing different moments.
Only after that check would we draft conditional page briefs, and only for claims the client has confirmed. Anything ambiguous stays out of the correction queue until the facts are settled.
Step 3. Align the external narrative
Questions This Section Answers
- Which cited third-party pages are relevant to fact review for NoGood?
Cited page selected for review | Citation appearances in all captured answers | Answers mentioning the company | Conflicting claims linked to this page |
|---|---|---|---|
https://digitalsuccess.us/blog/top-10-digital-marketing-agencies-in-the-usa-2026.html | 18 | 5 | 0 |
https://sweatpantsagency.com/the-top-9-digital-marketing-agencies | 6 | 5 | 0 |
https://directiveconsulting.com/blog/top-performance-marketing-agencies/ | 5 | 5 | 0 |
https://webtonic.io/blog/best-global-marketing-agencies | 5 | 5 | 0 |
https://andersoncollaborative.com/best-growth-marketing-agencies-in-the-united-states-accelerating-brand-expansion-through-innovative-strategies/ | 6 | 4 | 0 |
https://scalerrs.co/blog/best-growth-marketing-agencies-for-saas | 4 | 4 | 0 |
These pages were selected because they relate to the company in the captured answers. Their current contents still need checking before any correction request. A page linked to a conflicting claim is not necessarily its cause, and the same answer may contribute to more than one row.
The cited pages selected for review are third-party listicles and agency blogs that discuss NoGood alongside competitors. None carries a conflicting claim in the captured answers, so this is an opportunity to strengthen presence rather than a repair job.
Before any outreach, each page's current contents need checking against primary sources. A citation tells us an answer drew on a page; it does not tell us the page shaped the answer, and it certainly does not prove the publisher got anything wrong.
We would review the most relevant pages first, then prepare evidence-backed requests only where a genuine gap or inaccuracy is confirmed. Publishers control their own content, so requests are framed as offers of accurate information, not demands.
Step 4. Optimize priority company pages
Questions This Section Answers
- Which observed NoGood website pages should receive review briefs?
Company website page | Citation appearances in all captured answers | Benchmark answers citing the page | Recommending answers citing the page |
|---|---|---|---|
https://nogood.io/blog/performance-marketing-agencies/ | 4 | 4 | 4 |
https://nogood.io/blog/b2b-marketing-agencies/ | 2 | 2 | 1 |
https://nogood.io/blog/global-marketing-agencies/ | 2 | 2 | 2 |
https://nogood.io/blog/growth-marketing-agencies/ | 2 | 2 | 2 |
https://nogood.io/blog/youtube-advertising-agency/ | 2 | 2 | 0 |
https://nogood.io/ | 1 | 1 | 1 |
https://nogood.io/blog/best-advertising-agencies-los-angeles/ | 1 | 1 | 0 |
https://nogood.io/blog/marketing-agencies-usa/ | 1 | 1 | 1 |
The company's website was cited 18 times across 11 distinct page addresses; the table shows 8 pages selected for review. Zeros in the answer columns mean no matching answers were recorded. A cited page is not automatically a page that accompanied a recommendation.
NoGood's own site is cited across a spread of blog pages, with the performance marketing agencies article drawing the most appearances and the others trailing well behind. Several cited pages sit in answer sets that recommend the company, while a few appear without a matching recommendation.
That split is worth examining. A page can be cited as background without ever accompanying an endorsement, which suggests the content is useful but not persuasive. The homepage and the Los Angeles and YouTube pages fall into that quieter group.
We would prepare page briefs for the strongest candidates, built on approved facts and the questions buyers actually ask, and check existing coverage before proposing anything new. A citation is not proof the page drove a recommendation.
Step 5. Publish around buyer questions
Questions This Section Answers
- Which observed buyer questions support content briefs for NoGood?
Question observed in the research | Benchmark answers to this question | Company mentions | Company recommendations |
|---|---|---|---|
What are the best growth marketing agencies? | 4 | 4 | 4 |
What is the best growth marketing agency? | 4 | 4 | 4 |
Who are the top performance marketing agencies? | 3 | 3 | 3 |
What are the best digital marketing companies? | 2 | 2 | 2 |
What are the top 10 marketing companies? | 2 | 2 | 2 |
What are top marketing companies? | 2 | 2 | 2 |
Which is the best company for marketing? | 2 | 2 | 2 |
best ai seo agencies | 2 | 2 | 2 |
These are recorded answer observations, not search volume, verified demand, or proof of missing website content.
The recorded questions cluster around growth, performance and general best-agency searches, with a smaller thread on AI SEO. NoGood appears and is recommended in the growth and performance questions, which is where its current strength lies.
These are observed answer questions, not search volume or verified demand, so they should guide content topics rather than dictate a keyword strategy. The absence of a question from this list does not mean buyers are not asking it.
We would turn the strongest questions into buyer-content briefs, checking first whether the site already covers the topic well. Where coverage exists, the brief becomes an update; where it does not, a new page is proposed with a clear purpose.
Our 90-day action plan
Questions This Section Answers
- How should the agency sequence the proposed NoGood work and judge completion?
Period | Deliverable | Completion criterion |
|---|---|---|
Days 1–30 | Baseline scorecard, scoped fact-review register and page/source shortlist | Each record has an owner, evidence requirement and review status |
Days 31–60 | Approved page briefs and justified publisher requests | Separate confirmed edits, no-change decisions, requests and responses |
Days 61–90 | Buyer-content briefs and a fresh scorecard | Record work completed separately from measured answer outcomes and comparability limits |
The first month establishes the baseline: a visibility scorecard, a scoped fact-review register and a shortlist of pages and sources worth attention. Each record gets an owner, an evidence requirement and a review status so nothing sits unresolved.
The second month turns confirmed findings into approved page briefs and justified publisher requests, with confirmed edits, no-change decisions, requests and responses logged separately. The third month adds buyer-content briefs and a fresh scorecard.
Delivered work is tracked apart from measured answer outcomes. Completing a brief or sending a request is not the same as a change in visibility, and the plan keeps those two records distinct.
Methodology
Questions This Section Answers
- How are NoGood answer metrics and citation populations defined?
This report covers 2026-11. The exact dates when the original AI answers were collected have not been verified. The visibility rates use 470 answers that met the benchmark's inclusion rules. A company is recommended only when the answer both endorses it and uses positive wording. Top 3 and first-place counts are part of those recommendations, not extra recommendations.
An answer can mention or recommend several companies, so company counts cannot be added to find the number of distinct answers. The net sentiment score is positive minus negative mentions, divided by all company mentions; it describes answer wording, not customer satisfaction.
The wider citation analysis covers 800 captured answers and 5511 appearances of cited URLs. Citation appearances across all captured answers differ from the number of benchmark answers citing a page and the number that also recommend a company. The current contents of cited pages and disputed company claims still need independent verification.
Monthly sample coverage:
Reporting month | Answers included | AI services covered | Services |
|---|---|---|---|
Jul 2026 | 446 | 6 | ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity |
Aug 2026 | 455 | 6 | ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity |
Sep 2026 | 502 | 6 | ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity |
Oct 2026 | 480 | 6 | ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity |
Nov 2026 | 470 | 6 | ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity |
The answer samples differ between months. These comparisons show how the recorded results changed; they do not establish why they changed.
The visibility figures rest on answers that met the benchmark's inclusion rules, and the exact collection dates for the original answers have not been verified. A company counts as recommended only when an answer endorses it with positive wording; top-three and first-place counts sit inside those recommendations rather than adding to them.
Because one answer can mention several companies, company counts cannot be summed to find distinct answers. The wider citation analysis covers a larger set of captured answers than the benchmark, so citation appearances and benchmark citations are different measures.
Monthly samples differ, and the comparisons show how recorded results changed, not why.
Our first three priorities
First, confirm the company's core facts and positioning against primary sources, so any later page or publisher work rests on verified information rather than assumption. This is the foundation for everything else and costs little to start.
Second, prepare page briefs for the owned pages that are cited most often, focusing on why they earn citations without accompanying recommendations. The performance marketing article is the natural first candidate, with the growth and global pages close behind.
Third, build buyer-question content around the growth and performance themes where NoGood already appears, checking existing coverage before commissioning anything new. Alongside these, keep the monthly scorecard running so reach, recommendation and placement stay visible as separate measures.
/ Learn More
Understanding AI search visibility.
AI search experiences create answers by pulling information from many places online and summarizing it into a single response.
What Is AI Citation Intelligence?
What Is Citation Architecture?
What Is Generative Engine Optimization?
What Is AI Share of Voice?
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